Exposição / Exposição Temporária
CAPTE-ME: nenhuma presença será ignorada
2016-2016
Eixo temático
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Código
MDA.EXP.00006
Nome
CAPTE-ME: nenhuma presença será ignorada
CAPTE-ME
CAPTURE ME: no presence will be ignored
CAPTURE ME
CAPTE-ME
CAPTURE ME: no presence will be ignored
CAPTURE ME
Descrição
O Laboratório de Atividades do Amanhã (LAA), área do Museu dedicada à inovação e experimentação, apresenta a exposição interativa “CAPTE-ME: nenhuma presença será ignorada”, sobre a nova e principal matéria-prima da sociedade contemporânea: dados.
Em grande volume, os dados são capazes de transmitir uma mensagem que irá gerar novos conhecimentos. Porém, esses dados servem também como rastros, contendo informações sobre o que fazemos, compramos, queremos ou gostamos. Esses dados são captados e utilizados, muitas vezes sem nem percebermos.
“CAPTE-ME: nenhuma presença será ignorada” traz a ideia de que produzimos constantemente rastros digitais que, depois, são utilizados por outras pessoas ou empresas. Estes conceitos são apresentados por meio de ambientes lúdicos e exploratórios, onde os visitantes podem interagir com projeções, sons e gráficos que mostram dados recolhidos do público em tempo real, por sensores instalados em túneis que recortam a exposição. Além disso, textos e vídeos de especialistas abordam temas como "O que é dado, informação e conhecimento", "Internet de Todas as Coisas" e "Big Data"; enquanto tablets exibem visualizações geradas pelo fluxo de pessoas, no mundo.
“A mostra Capte-me trata da importância dos dados na Era da Informação. Na Era Industrial, não havia muitas referências para melhorar as coisas. Hoje, temos dados emergindo de variadas fontes: do celular, dos locais por onde passamos, do computador onde acessamos a internet. Saber como são gerados e entender como utilizar estes dados pode impactar diretamente nossas vidas; e vamos estimular que os visitantes pensem a respeito”, explica Marcela Sabino, diretora do LAA e curadora da exposição.
The Laboratory of Activities of Tomorrow (LAA), an area of the Museum dedicated to innovation and experimentation, presents the interactive exhibition “CAPTURE ME: no presence will be ignored,” about the new and main raw material of contemporary society: data. In large volumes, data is capable of transmitting a message that will generate new knowledge. However, this data also serves as traces, containing information about what we do, buy, want, or like. This data is captured and used, often without us even realizing it. “CAPTURE ME: no presence will be ignored” conveys the idea that we constantly produce digital traces that are then used by other people or companies. These concepts are presented through playful and exploratory environments, where visitors can interact with projections, sounds, and graphics that show data collected from the public in real time by sensors installed in tunnels that cut through the exhibition. In addition, texts and videos by experts address topics such as "What is data, information, and knowledge," "Internet of Everything," and "Big Data." While tablets display visualizations generated by the flow of people around the world. “The ‘Capture Me’ exhibition deals with the importance of data in the Information Age. In the Industrial Age, there weren't many references to improve things. Today, we have data emerging from various sources: from cell phones, from the places we pass through, from the computer where we access the internet. Knowing how this data is generated and understanding how to use it can directly impact our lives; and we will encourage visitors to think about it,” explains Marcela Sabino, director of LAA and curator of the exhibition.
The Laboratory of Activities of Tomorrow (LAA), an area of the Museum dedicated to innovation and experimentation, presents the interactive exhibition “CAPTURE ME: no presence will be ignored,” about the new and main raw material of contemporary society: data. In large volumes, data is capable of transmitting a message that will generate new knowledge. However, this data also serves as traces, containing information about what we do, buy, want, or like. This data is captured and used, often without us even realizing it. “CAPTURE ME: no presence will be ignored” conveys the idea that we constantly produce digital traces that are then used by other people or companies. These concepts are presented through playful and exploratory environments, where visitors can interact with projections, sounds, and graphics that show data collected from the public in real time by sensors installed in tunnels that cut through the exhibition. In addition, texts and videos by experts address topics such as "What is data, information, and knowledge," "Internet of Everything," and "Big Data." While tablets display visualizations generated by the flow of people around the world. “The ‘Capture Me’ exhibition deals with the importance of data in the Information Age. In the Industrial Age, there weren't many references to improve things. Today, we have data emerging from various sources: from cell phones, from the places we pass through, from the computer where we access the internet. Knowing how this data is generated and understanding how to use it can directly impact our lives; and we will encourage visitors to think about it,” explains Marcela Sabino, director of LAA and curator of the exhibition.
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